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Business Builders
I created Business Builders as a weekly interview series to have honest conversations with business owners, entrepreneurs, and investors about their journeys; their successes, setbacks, and the lessons they’ve learned along the way. As a growing business builder myself, I want to learn directly from my guests and share those insights with you. My goal is to provide listeners with practical takeaways, fresh perspectives, and real inspiration to help you on your own path to building and growing a business.
Business Builders
Evolution, Quality & Building A Potato Empire. Tom Keogh (Keogh's Crisps)
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In Episode #66 of Series 8, I speak with Tom Keogh, founder and managing director at Keogh's Farm. Tom shares insights on the evolution of his family business from a modest potato farm to Ireland's largest homegrown potato crisps brand, exporting to over 20 countries. Listeners learn about the key challenges and successes faced by Keogh's, including an in-depth discussion on their focus on quality, strategic branding, and overcoming industry difficulties. Tom also touches on the significance of sustainable practices and global philanthropic efforts, alongside his long-term vision of making Keogh's a globally recognised brand on par with icons such as Guinness and Kerrygold.
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